Say you have just designed a snazzy homepage. How do you convince users to take a peek at the just as snazzy interior pages? Incorporating images into the drop-down navigation offers a helpful teaser.
Using images in the navigation is especially helpful for generating sales by strategically highlighting products without needing to load a new page. It can also be used to clarify the sub-navigation menu items in a visually captivating way, encouraging users to explore the navigation more than they would on a copy-driven drop down. Because everyone knows books without pictures are boring.