The Birthday Party Project

Every kid deserves to be celebrated.


Tegan was invited to join The Birthday Party Project’s mission to help kids everywhere feel loved and experience joy. We happily jumped aboard.

Our team created a new website for The Birthday Party Project. Work included StoryBrand consulting, updated branding, design and development. With a fresh look and streamlined narrative, the organization’s online platform is well positioned to attract both existing and potential volunteers. Our role will continue with general consulting on other digital initiatives, including email and social media.

The new website launched in February 2021.

The Birthday Party Project landed a partnership with American Greetings in the summer of 2021. For every card you purchase from the card company, a portion of the proceeds will be donated to The Birthday Party Project. Promotional items with designs by yours truly are featured in over 1900 Target stores nationwide.

View Live Site

Our Role

  • StoryBrand Framework
  • Rebrand
  • Digital Strategy
  • Information Architecture
  • UX/UI Design
  • Web & CMS Development
  • Ongoing Site Management
  • Email Marketing
  • Social Media
The Birthday Party Project updated branding
The Birthday Party Project updated branding
The Birthday Party Project updated website
The Birthday Party Project updated website

“We were thrilled to be working with the folks at Tegan. Our hope is to celebrate all the kids we can. With Tegan’s help, The Birthday Party Project will have the opportunity to spread more joy all over the country with our new website and updated branding.”

Paige Chenault, Chief Executive Officer of The Birthday Party Project