Ed Rankin

Identifying exceptional new leaders

Our Role
  • StoryBrand Framework
  • Rebrand
  • Business System
  • Information Architecture
  • Web & CMS Development
  • Ongoing Site Management


Ed Rankin has been a leader in the executive coaching industry for more than 30 years now. He specializes in helping executives develop their talents and strengthen their leadership skills. Ed’s one of those guys that immediately ups your cool status, so we were pretty thrilled when he called.

Tegan was tasked with creating a brand identity for Ed Rankin. Through StoryBrand consulting, we established a compelling narrative that accurately reflects the typical client’s journey under Ed’s guidance. Our team also led rebranding efforts, constructed a new website and developed a business system. Fresh photography and videography coupled with a new logo and color scheme provided a more modern look and feel, while marketing Ed as an executive’s best friend.

A more refined, approachable online platform offers accessible engagement with Ed and his services, benefitting both existing and potential clients. Under Ed Rankin’s guidance, hundreds have expanded their leadership potential and found corporate success.

The new website launched in January 2021.

View the Site

Let’s build something special.

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